Friday, September 13, 2013

Big messages need large format printing

Got a message to communicate in a BIG way?  Large format is the key to getting  the image across in a memorable way.  Use your high resolution images combined with the latest in micro-fine printing technologies and a variety of new inks & substrate materials to make a big visual impression.  Got burned trying to make a poster at kinko's before? Things have changed my friend. The technology has improved greatly since you last sent a cad file out to the plotter to print on tractor feed paper for a banner.

First, you can do a lot more than you used to.  Large Format printing has been an arena of change as the equipment has become incredibly color accurate, the materials have improved in quality and durability, and the speed of production has increased.  These factors make using big images worthy of a second and a third glance.

What used to be just floor space has become prime advertising & branding space.

Adhesive Floor Graphics

What used to be simply a window now adds color and professionalism to your storefront and attracts customers.
Window Clings


Back-Lit Duratrans draw customers to their colorful light like moths to a flame.

Back-Lit Duratrans


Now you can scrap your tradeshow booth that ships in three forklifted crates for a fabric booth that travels like luggage.

Tensioned Fabric Displays

The possibilities are endless (and yes, down the line we'll focus on a few specific case studies that show their breadth of options and effectiveness). Once limited to posters that the slightest drop of rain or perspiration could destroy, large format printing has grown to include a wide variety of end products. Also, the materials have become very diverse and EXTREMELY durable and via the use of new materials and laminates. Some of the potential markets for Large Format printing include:

  • Trade show displays
  • Foam / Sintra / Gator mounted Signage
  • Coroplast Yard Signs
  • Real Estate Signs
  • Vinyl Banners for Indoor and Outdoor use
  • Back-lit Duratrans
  • Canvas "painting" prints
  • Printed Tensioned Fabric Displays 
  • Perforated Window Decals
  • Two-Sided Window Decals
  • Printed Foil Decals
  • Pressure Sensitive Decals
  • Decorative Window Clings (both translucent and opaque)
  • Point of Purchase Displays
  • Floor Graphics with High-Tac Adhesives
  • Wall Graphics
  • Cut-Vinyl Graphics

Perforated Window Decals

With the options in Large Format expanding and the quality of materials improving, it may be time to consider using big prints to drive customers to your products.  Contact us to discuss ideas of how we can help leverage these tools to help build your brand.




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